Keyloop Approved Partner

One Dealership.
One Truth.

Give every leader one set of trusted numbers, so every business decision is made with confidence.

Mercedes-Benz
Brabus
BMW
MINI
Audi
Porsche
Ferrari
Lamborghini
Bugatti
McLaren
Rolls-Royce
Jaguar
Land Rover
Lotus
Morgan
INEOS Grenadier
Pininfarina
Ford
Lincoln
Jeep
Dodge
Chrysler
Fiat
Abarth
Renault
Citroën
Peugeot
Volkswagen
Volvo
IVECO
Nissan
Infiniti
Mazda
Mitsubishi Motors
Hyundai
Kia
Genesis
Geely
Zeekr
Jetour
Changan
Foton
Zhongtong
Tata
VinFast
Eicher
Royal Enfield
Yamaha
Where we work

11 countries. 30+ dealer groups.

Keyloop Certified Partner across GCC, APAC, Africa

Explore our global dealer footprint.

Business Challenges

The Questions Keeping Your
Leadership Team Up at Night

Every dealership has the answers buried somewhere.
We surface them before they cost you.

Vehicle Sales
Are we discounting the right vehicles—or just sacrificing margin?
Know when to protect your margin, when to move ageing stock, and when pricing can accelerate profitable sales.
Inventory
How much cash is sitting idle in our inventory today?
From vehicles to parts, identify ageing inventory, improve stock turn and release working capital.
Profitability
Why does Finance report a different Gross Profit than Operations?
Understand every financial adjustment behind the numbers before making critical business decisions.
Workshop
Are we maximising workshop capacity—or just filling the diary?
Improve technician utilisation, reduce work in progress and unlock additional workshop revenue.
Customer Retention
How many customers have we lost without realising it?
Identify declining retention early and improve long-term customer loyalty and lifetime value.
Leadership
Are we managing departments—or leading one business?
Connect Sales, Inventory, Workshop and Finance so every department works towards the same business goals.
Business Insight

Every Decision
Shapes the Business.

01
Review Pricing
02
Collaborate with Principals for Support
03
Move Ageing Stock
04
Improve Cash Flow
05
Increase Conversion
06
Retain Customers
07
Better Business Decisions
Analytics in Action

See Your Dealership's Data
Come to Life

Sold units, net revenue and cost trend
DSO, DPO, DIO and cash conversion cycle
Gross profit and supplier support breakdown
Units in operation retention by sold year
Inventory, sales velocity and stock movement ageing
Enquiry to delivered vehicle sales funnel
Across Devices

Built for every screen
your team works on.

Desktop, tablet or phone — the same numbers, wherever the decision gets made.

The Vehicle Stock Position dashboard shown on a laptop, tablet and phone
Business Outcome

Everything you need in one place,
run every department, lead one business.

Vehicle Sales & Inventory
Gain complete visibility into sales performance, inventory movement and profitability.
Service
Maximise workshop revenue while improving customer retention and efficiency.
Parts
Keep parts inventory healthy while ensuring maximum availability and profitability.
CRM
Turn customer relationships into lasting loyalty through better engagement.
Finance
Connect operational and financial performance for complete dealership health.
Executive Insights
Monitor the KPIs that matter most with one trusted view.
What Clients Say

Building trust.
Solving problems.

“At Mohamed Yousuf Naghi Motors Co., we use Keyloop Drive as our DMS, and NRoot Labs, with their strong expertise in Keyloop DMS and the automotive retail sector, implemented a successful analytical solution across core modules like Sales and After-Sales.

They delivered a user-friendly analytical solution that gives our leadership fast, actionable insights.”

Tamseel Farooqui
Head of IT Applications, MYNaghi KSA

“We, at Alesayi Motors KSA, are using Keyloop as our DMS. Implementing an analytical solution using Power BI in our organization was a challenging endeavor, especially involving the integration with all business modules of the DMS.

NRoot Labs did an excellent job by successfully implementing this project with a 100% success rate! The journey with NRoot Labs was a positive experience, during which we found the team to be thorough professionals, committed, and highly experienced.

This project significantly enhanced our DMS performance across various areas, such as stock management, accounts, sales, after-sales, and other critical areas. It has also streamlined access to accurate analytical data for the management, making it incredibly user-friendly with just a few clicks away.”

Shawki Haddad
IT Manager, Alesayi Motors KSA

“On behalf of Al Mulla Automotive Group, we are delighted to work with NRoot Labs. They have been vital in our successful implementation of our CRM & Aftersales operational dashboards.

Their team was exceptionally efficient and provided excellent understanding of the automotive sector, while providing quick and streamlined responses on support topics. We look forward to continuing working with them on several projects in the future.”

Sushmeet Singh
General Manager (Development & Network), Al Mulla Group

“YK Almoayyed being a diverse enterprise, with multiple transactional systems like Autoline DMS and Oracle EBS Apps – it was a very challenging project which required an enormous amount of collaboration across business units and technical disciplines. It has benefitted our business units.

The team’s accomplishment not only enhances our current analytical capabilities, but even more importantly, greatly enhances YK Almoayyed’s ability to achieve competitive advantage through actionable data analytics going forward.”

Mohandas Unni
Group IT Manager, YK Almoayyed & Sons (B.S.C)

“NRoot Labs seamlessly integrated with our Keyloop DMS, giving us a single, reliable source of information and eliminating the need for multiple reports and manual processes. The solution has significantly improved reporting, data accessibility, and decision-making across the business.

Their automotive retail expertise, responsiveness, and professionalism made the implementation a success.”

Mohamed Doulfaqar
Head of IT, Auto Nejma, Morocco

“It was indeed a great pleasure to work with Varun and team NRoot Labs. They demonstrated great commitment to the project along with great flexibility and innovation in utilizing data transacted in Keyloop’s DMS to attain the desired output by building BI analytics for our dealerships.

We wish them great success in Africa!”

Sanjay Verma
CFO, Japan Motors Trading Company Ltd., Ghana

“Having timely and trusted information is critical for managing performance and profitability. NRoot Labs has helped us bring together data from across Vehicle Sales, Aftersales, and Finance into a single source of truth, giving management greater confidence in decision-making.

The platform has reduced the effort involved in manual reporting while providing clearer visibility into the key metrics that drive our business.”

Youssef El Iraki
DGA Finance, Auto Nejma, Morocco

“We are satisfied with the reporting framework built by NRoot Labs, for Keyloop’s Autoline Drive system.

NRoot Labs is well-versed with the DMS process, technical and industry SME & know the necessary source tables which has helped them extract the right data through the KISAM ODBC required for building the successful analytics solution.”

Aravind K
IT Head, ADAMAS Motors

“NRoot Labs have delivered us interactive dashboards with effective visualizations. Customized solutions offered by them were tailored to suit our business needs. Furthermore, the implementation was done within acceptable timelines and costs.

Data integration, communication with team and fostering data-driven discussions were clear, efficient and commendable. We would like to extend our partnership with NRoot Labs for future projects as well.”

Tanveer Attaullah
Deputy General Manager, Kuwait Automotive Imports Co. W.L.L
Get Started

Your dealership already has the data.

One dealership. One truth. One direction.

Or reach us at sales@nrootlabs.com